Flowing; Sustainable Specs
By Jo Phillips
In fast-paced times like these, where fashion changes quickly, it is sometimes hard for companies to maintain “sustainability” when manufacturing their products, but wouldn’t it be great if we could keep in style and do our part for the environment? ‘neubau’ have done just that with their latest Specs collection. They have created a consistency – consistently creative, urban and witty while respecting the environment. They have accomplished this the only way possible: step by step.
Their collection includes three different frame shapes Bob, Valerie and Dani all made with a new innovative material called NaturalPX. The idea of NaturalPX is to not only to aesthetically meet your needs but also to meet an ecological standard. The material is a highly developed eco-friendly polymer. It consists of organically sourced and renewable primary products, as 65% of naturalPX is based on oil extracted from the seeds of castor oil plants, also known as “the miracle tree”. This means they are also supporting our environment’s natural cycle.
neubau’s motto is SEE&DO GOOD which stands for their efforts to respect the environment and to enjoy aesthetics at the same time. Conscious consumption and forward-looking production are the focus, and it starts with the material of their frames but also affects the material of their spectacle case, cleaning cloths, our POS material, as well as the support of social projects empowering nature in urban surroundings. They have forgotten nothing.
They are also aiming to support concepts that show consideration to the environment we live in by supporting tree planting in Vienna, cooperate with a bee Conservancy in New York City, or team up with gabarage, an upcycling firm where new and useful products are created from used materials.
This is our adorable, new seed glasses, given to us courteously from neubau glasses, and we can’t wait to see our new office plants grow.
If you want to do your bit for the environment too but not have to compromise your style head straight to their website and get yours.
If you are really into natural products or want to look into it, check out our other articles with the best products, that don’t need you to compromise quality:
