Nobody Does It Better: Rolls-Royce Cullinan Series II
By Andrea Severac
In the over one hundred years since cars have been on roads, one company stands out in the world of utter luxury. The name is of course Rolls-Royce. In the automotive world of the 21st century, this luxury car brand does more than just transport their passengers from point A to point B. They represent innovation, elegance, and sophisticated craftsmanship, and the pleasure of the drive. Imagine a Rolls-Royce Phantom then, that can go off-road; a refined SUV. Well one built by this brand has no comparisons, the spirit of Rolls-Royce alive and vital with its new Cullinan Series II. A bold evolution of its super-luxury SUV that has already redefined standards of excellence. Read more here in Nobody Does It Better: Rolls-Royce Cullinan Series II
The Cullinan was the first SUV Rolls-Royce created in 2018. Such a huge success the house has gone back to the drawing board to ensure it is the absolute it can be. Having listened to what their clients want, with nearly 90% of owners choosing to drive their Cullinan II themselves, so the SUV is a reflection of a new customer, one that is in control of self-driving these luxury machines for pleasure as much as need. No longer so much about being chauffeur driven but about being at one with the finest automobile; one that can go cross country and across roads.
Cullinan II Black Badge Morganite Rolls-Royce, Luxury Alpine Experience Austria Shooting
Launched in 2018, the Cullinan debuted as the world’s first super-luxury SUV, offering an unmatched driving experience thanks to its legendary “magic carpet ride.” It attracted a new clientele, transforming expectations of luxury automotive.
“In six years, Cullinan has drawn new groups of clients, redefining what it means to own a Rolls-Royce.”
Chris Brownridge, CEO of Rolls-Royce
Chris Brownridge, Chief Executive Officer, Rolls-Royce Motor Cars PressClub Photo
Seven year after the first Cullinan, the newest addition Cullinan Series II was launched; a bold and exciting step in the evolution of the car. Tweaks to the design of the car enhance the car’s urban presence, a vision of power yes but with a somewhat soften visual but also highlighting that this car is still at the core of its DNA, a Rolls-Royce. The brand has refined its designs based on client feedback, making the Cullinan Series II an ideal choice for those seeking both luxury and everyday practicality.
Cullinan II Scala Red Rolls-Royce, Luxury Alpine Experience Austria Shooting
In summary, the Cullinan Series II is more than just an SUV; it embodies a new era for Rolls-Royce. Merging tradition and modernity, it meets the expectations of today’s consumers while paving the way for a future where luxury and innovation coexist harmoniously. It’s a model that will continue to captivate automotive enthusiasts, solidifying Rolls-Royce’s reputation as an undisputed leader in the industry. Not just a car to be driven in but a car to drive.
The latest version, the Cullinan Series II, fits into this dynamic, integrating advanced technologies, contemporary materials, and meticulous design while preserving the essence of what made the original model a success.
The exterior has little to no change, To notice or not to notice? The angle of the front lights gives a slightly softer yet streamlined accent to the new model. The structure and overall shape of the car has not changed however there is a slight yet significant design feature that gives an illusion of softening the frame.
The new headlights bring an eye-catching flair. Their angled design creates a softer, more elegant silhouette, adding a touch of sophistication to this majestic vehicle.
Cullinan II St James Rolls-Royce, Luxury Alpine Experience Austria Shooting
On top of that they are framed by delicate chrome detailing, these headlights are more than mere accessories; they feature adaptive LED technology that adjusts the light based on driving conditions, brilliantly illuminating the road ahead. With these new lights, the Cullinan II doesn’t just light the way it elevates it.
The new daytime running lights, tall and distinctive, ensure the Cullinan II is instantly recognisable, whether day or night. Adding to its striking presence, the illuminated grille boldly accentuates the model’s character, visually stunning, making a powerful statement on the road.
Complementing this modern aesthetic are the 23-inch wheels, a first for the Cullinan II, which enhance its commanding aesthetic. While they sit only slightly higher than standard wheels, they elevate the driver and passengers just enough to provide a more expansive and commanding view of the surroundings. This subtle lift not only enhances comfort and control but also transforms the driving experience, allowing occupants to fully appreciate the journey ahead.
Cullinan II Olivin Rolls-Royce, Luxury Alpine Experience Austria Shooting
Far beyond simply transporting its passengers, the Rolls-Royce Cullinan II embodies the perfect fusion of safety, innovation, and a bespoke driving experience. Every journey becomes a moment of effortless elegance, thanks to the intelligent driving technologies that transform every second on the road.
Of course the Driving Assistant Package is standard on the 2024 Cullinan II. This car doesn’t just react it anticipates, prevents, and supports in mastering the road. All part of the experience of the mature drive.
Systems like forward collision warning and automated emergency braking ensure the road is as smooth as it is luxurious. But Rolls-Royce goes beyond conventional expectations of safety.
Cullinan II St James Rolls-Royce, Luxury Alpine Experience Austria Shooting
The integration of lane-keeping assistance, combined with lane departure warnings, turns the drive into a seamless ballet where every manoeuvre is elevated by smart assistance.
Imagine a drive where the car seems to understand every need, making long journeys feel like a breeze. The Cullinan’s II adaptive cruise control takes the stress out of the equation, automatically adjusting speed to keep the ideal distance from other vehicles.
This means that if the driver happens to slightly steer off the centre of the lane, the car’s steering wheel will gently vibrate, and if that isn’t enough, the wheels will automatically realign to keep the vehicle on course.
Cullinan II St James Rolls-Royce, Luxury Alpine Experience Austria Shooting
And it doesn’t stop there the steering wheel provides a gentle nudge if the driver drifts too close to the lane edges, while the wheels subtly correct the course, ensuring the vehicle stays on the right path. With these intuitive technologies, every drive feels effortless and secure, allowing the focus to remain on the sheer pleasure of the journey.
Imagine a vehicle gliding along the highway, intelligently responding to changing traffic conditions, allowing the driver to focus on the journey rather than constantly adjusting the speed: Effortlessly: Without compromise. This innovative technology uses sensors to monitor the traffic ahead, automatically slowing down or speeding up as needed, giving the driver the freedom to relax and enjoy the drive.
And that’s not all. Thanks to the 360° aerial view camera system and night vision technology, the Cullinan II challenges traditional visual boundaries, allowing the driver to see beyond what the human eye can capture, even in the most challenging conditions. It’s like having an extra pair of eyes working for them.
Cullinan II St James Rolls-Royce, Luxury Alpine Experience Austria Shooting
Parking becomes effortless with this majestic SUV, even in the city. The driver benefits from a perfect overhead view of everything around them, projected onto the dashboard screen, thanks to the 360° camera system. It provides a complete view of the surroundings, allowing the driver to manoeuvre easily in tight spaces and avoid hidden obstacles.
And just as much as the outside matter so does the interior. As this is quintessentially a Rolls-Royce items like a stunning glass-panel fascia that spans the width of the dashboard, seamlessly blending traditional craftsmanship with modern technology.
The gauge cluster panel in front of the driver and new, permanently visible Central Information Display at the centre of the fascia are redesigned to form a stage for the advanced SPIRIT operating system.
Cullinan II St James Rolls-Royce, Luxury Alpine Experience Austria Shooting
This digital interface was first introduced on the all-electric Spectre; Cullinan Series II marks the first application of SPIRIT in a V12-powered Rolls-Royce. It also presents opportunities for Bespoke personalisation to extend from the physical to the digital world – clients can tailor the colour of the instrument dials to complement the motor car’s interior palette or exterior finish.
SPIRIT also sees Whispers, the Rolls-Royce private members application, integrated into Cullinan II. Clients are able to send destinations directly to their motor car, view Cullinan’s II location remotely and manage vehicle locking through the app.
Connectivity has been refined throughout the motor car, especially for those in the rear of Cullinan Series II. Clients are able to connect up to two streaming devices to the rear screens, which now incorporate a Bespoke interface for streaming car management and seating functions such as massage, heating and cooling. Nothing quite beats driving whilst having a warm bottom and a massage back.
Picture the driver navigating a winding road, with precise instructions informing them of upcoming turns and traffic conditions. The Cullinan II is equipped with an advanced navigation system featuring a real-time road map. This system analyses traffic ahead of time, alerting the driver to slowdowns and suggesting alternative routes for a stress-free journey.
Cullinan II Phantom Pebble Paradiso Rolls-Royce, Luxury Alpine Experience Austria Shooting
Driving a Cullinan II is truly an immersion into a world where technology is not just functional but orchestrated to enhance the driver’s experience.
Of course, no Rolls-Royce would be complete without touches of advanced comfort and connectivity throughout the cabin. But where the 2024 Cullinan II redefines the standard is in how it fuses this technological excellence with intuitive grace.
In this realm, safety is a luxury, technology is an art, and driving becomes a symphony. In the 2024 Cullinan II, feeling safe isn’t just a necessity; it’s an experience wrapped in comfort, convenience, and seamless connectivity. Every journey transforms into a luxurious escape, and here’s how:
Cullinan II Black Badge Salamanca Blue Rolls-Royce, Luxury Alpine Experience Austria Shooting
Stepping into the Cullinan II, the driver is immediately enchanted by the Starlight Headliner. This isn’t just lighting; it’s a customisable constellation that invites them to create their own celestial ambiance on the ceiling of the car. They can adjust the colours and brightness, allowing the twinkling lights to weave magic into every drive, transforming mundane moments into extraordinary memories.
Navigating the digital landscape of the Cullinan II is effortless for the driver, thanks to its elegant 10.25-inch touchscreen and digital gauge cluster. Whether they are seeking navigation or entertainment, everything is intuitively at their fingertips, reflecting Rolls-Royce’s commitment to technological brilliance.
Cullinan II Phantom Pebble Paradiso Rolls-Royce, Luxury Alpine Experience Austria Shooting
For those lucky enough to ride in the back, the Cullinan II offers a first-class experience with a rear-seat entertainment system that features 12-inch screens. Passengers can enjoy their favourite films and shows, ensuring that every journey is a delight, no matter the distance. Sumptuous and entertaining at the same time.
The magic happens here with musical notes too. The driver is enveloped in a world of crystal-clear sound. The Bespoke sound system, with its 18 speakers, transforms the cabin into a personal concert hall, where every note resonates perfectly, adding a new dimension to their travels.
Cullinan II Phantom Pebble Paradiso Rolls-Royce, Luxury Alpine Experience Austria Shooting
But at its heart, the real magic of the Cullinan II lies in the fact that it’s not just any SUV it’s a Rolls-Royce SUV.
That means it brings all the opulence, craftsmanship, and innovation expected from the brand. Stepping out of their Phantom and into the Cullinan II, the driver won’t miss a beat. It’s the same effortless drive, the same cutting-edge technology, and the same luxurious experience, just with a bit more altitude. There’s no need to learn anything new; they simply elevate their journey, both literally and figuratively.
Each car is customised colours and fabrics to the clients choices just like all cars in the range. For example inside, this cabin it is transformed with luxurious carbon fibre accents that exude sophistication, while the rich black leather upholstery envelops the driver in an ambiance of refined comfort.
Cullinan II Black Badge Salamanca Blue Rolls-Royce, Luxury Alpine Experience Austria Shooting
Each detail, from the striking contrast of coloured borders that echo the exterior hue to the meticulously crafted elements, tells a story of artistry and craftsmanship.
And if that isn’t enough, there’s also a Black Badge version of the Cullinan II. The Black Badge Cullinan II is designed for those who desire a more powerful presence on the road, blending luxury with a sense of adventure—think of it as something a little more ‘gutsy,’ if you like.
Cullinan II Black Badge Salamanca Blue Rolls-Royce, Luxury Alpine Experience Austria Shooting
The Black Badge Cullinan II is not just a vehicle; it’s a statement of bold elegance and exhilarating performance. This special edition elevates the iconic Cullinan II to new heights, enveloping it in a stunning exterior that can be customised in a variety of colours, reflecting the infinite possibilities Rolls-Royce offers.
In tandem with the Black Badge Cullinan II, the Rolls-Royce Ghost Black Badge also graces the streets, showcasing the brand’s dedication to elevating the driving experience.
These models reflect a shared commitment to performance and style while celebrating the spirit of individuality that defines every Rolls-Royce owner. With the Black Badge series, the driver is not just driving; they are making a statement.
Black Badge Cullinan II Rolls-Royce
The 2024 Cullinan II redefines the concept of luxury, combining sophisticated design with cutting-edge safety features for an unmatched driving experience. It is more than just a luxury SUV—it’s a trusted companion on the road, equipped with the latest safety technologies. With features like forward collision warning and automated emergency braking, it keeps the driver protected, ensuring peace of mind with every mile.
Black Badge Cullinan II Rolls-Royce
Alongside the Central Information Display on the passenger side of the fascia is the new Spirit of Ecstasy Clock Cabinet. This unique inset vitrine displays both an analogue timepiece and an illuminated Spirit of Ecstasy figurine, crafted from solid stainless steel and elegantly placed on her own stage with a matte black back panel and high-gloss side panels to create a reflection effect.
The SPIRIT digital system, initially introduced in the electric Spectre model, makes its debut in a V12 Rolls-Royce for the first time. This system allows for extensive personalisation options, from dial colours to features integrated through the Whispers app, which provides clients with remote control over their vehicle.
Black Badge Cullinan II Rolls-Royce
The Art of Personalisation, never forget that it is key. What the client wants, Rolls-Royce can make happen. With this car, the world is their oyster.
The Cullinan Black Badge’s Blue Shadow paint Rolls-Royce
For example, artistic perforations in the leather, inspired by the clouds above Goodwood, add an extra dimension to the experience. With up to 107,000 perforations, this technique—never before seen on a production model—demonstrates Rolls-Royce’s commitment to innovation and bespoke luxury.
The Cullinan Black Badge’s Blue Shadow paint Rolls-Royce
Dare to dream with a breath of freshness, the dream of dreams made into reality by Rolls Royce.
The Cullinan Black Badge’s Blue Shadow paint Rolls-Royce
Clients can also customise elements like the new dashboard lighting, which features a stylised cityscape, adding a touch of contemporary elegance to the interior.
The Ghost Black Badge Ekleipsis Collection Rolls-Royce
In the realm of Rolls-Royce, luxury knows no bounds. Imagine an SUV where every detail is crafted for their comfort and enjoyment. A personalised mini bar? Savour their favourite drink from an integrated mini bar, meticulously designed with crystal accents and ambient lighting. Customise every piece with rare leather trims or precious wood, reflecting their unique style.
Interior CoolBox Rolls-Royce Motor Cars accessories
VIP rear seating? Choose sumptuous rear chairs that recline and feature footrests, offering an unobstructed view of the scenery.
Continuing its legacy of innovation in luxury motoring, Rolls-Royce introduces a new, one-of-a-kind creation: the Spectre Lunaflair. This bespoke commission is a mesmerising fusion of custom craftsmanship and celestial inspiration.
Rolls-Royce Unveils the Spectre Lunaflair: A Spellbinding Masterpiece of Bespoke Craftsmanship. Drawing from the captivating optical phenomenon of a lunar halo, this model features a holographic paint finish that shifts with the light, evoking a rainbow of cosmic brilliance.
It took over a year of experimentation to capture the magic of this phenomenon in a paint finish exclusively reserved for one discerning patron. The meticulously crafted Spectre Lunaflair boasts a dramatic exterior that changes with light, mimicking the ethereal glow of moonlight refracting through ice crystals.
Inside, the bespoke artistry continues with tones of Navy Blue, White, and Peony Pink adorning the seats, doors, and even the Starlight Headliner. These colours echo the spectrum seen during a lunar halo, creating a sensory experience that is as visually stunning as it is luxurious.
The Spectre Lunaflair is more than a car, it’s a visual and artistic experience, a tribute to the ever-evolving beauty of the universe, reserved for a select few visionaries.
With Rolls-Royce, every desire can become a reality. Invest in a unique experience shaped by their most refined wishes.
The Rolls-Royce Cullinan continues to set the standard in the luxury SUV market, combining impeccable craftsmanship with modern technological advancements. This model embodies the essence of luxury, providing a tailored driving experience suited to individual preferences. At the end of the day, this is about a Rolls Royce that just happens to be an SUV…
The New Cullinan II SUV does more than it says on the tin, of course its a Rolls Royce. It sits on the road as steady as can be with a driving experience as hushed and eloquent as would be expected. Intelligent driving as its most luxurious. Smoothness, lightness and joy are its middle names.
For many a heritage brand, keeping up with fashions goes against its DNA, but the companies that do manage this are the very reason they still reign supreme and lets face it Rolls Royce is just one of a handful within the exquisite world of super luxury.
To find out all you need to know about Rolls-Royce please visit Rolls-RoyceMotor Cars.com here
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