Scented Boy Wonder

By Jo Phillips

The name Olivier Rousteing is more of a buzz term than just a mere name. The creative director of Balmain since 2011 this ‘boy wonder’ as he is affectionately known, has not just revolutionised the house but is somewhat a modern renaissance man. Having ‘fingers in many pies’ from fashion to film, ballet to NFT’s and now a new Christmas version of his favourite scented candle. Find out more in Scented Boy Wonder

Not enough to design collections multiple times a year for Balmain he has designed costumes for an opera, Renaissance a 27-minute ballet with 22 dancers, which was choreographed by Sébastien Bertaud and opened at Opéra de Paris on June 13, 2017.

He is the subject of a film “Wonder Boy,” directed and produced by Anissa Bonnefont, 35, very much centred on the birth of a collection.

A king of social media he is one of the youngest ever at the helm of a major French brand with some of his other milestones including the spring/summer 2014 campaign featuring Rihanna, a near soldout collaboration with H&M in 2015, designing Beyoncé’s Coachella performance including dressing 300 dancers and Beyoncé herself. Last year, a collaboration with Singapore-based gaming company, Altava in the form of a Balmain virtual showroom. The immersive and controllable experience was the first of its kind, giving users access to a life-like experience of the brand’s savoir-faire in the form of digitised looks.

Well, if you don’t yet feel close enough yet to this Polymath, then maybe engaging with his favourite scented candle could be the answer.

Balmain and Trudon Paris are happy to announce a special, limited-edition version of the popular Balmain-Trudon candle, with the packaging and glass container temporarily adopting a warm, crimson tone, perfect for end-of-the-year festivities.

Since it was first introduced over a year ago, the Balmain-Trudon scented candle has become one of Balmain’s most popular collaborations. Developed by the fashion house’s Olivier Rousteing, in partnership with fragrance house Robertet nose Emilie Bouge, the offering is an evolution of Trudon’s best-selling Ernesto candle Rousteing’s favourite.

The candle’s distinctive ambience is found within his office, studio and home, as well as the interiors of Balmain boutiques across the globe. Bouge concocted an expert floral and feminine flourish for Ernesto’s masculine cedarwood, gunpower and cigar notes, relying on the mysterious and distinct touch of a black rose, in order to create the ideal olfactory reflection of Rousteing’s twenty-first century Balmain.

The unique glass container, with its bold stripes, references one of Rousteing’s signature Paris runway themes: his modern, luxe takes on France’s traditional marinière sweater. In addition, to best reflect Balmain’s long couture heritage, the candle’s label has been printed in gold foil and hand-applied directly upon the glass. Other gold-foil logos of both Balmain and Trudon decorate the top and sides of the candle’s chic, rectangular packaging.

This ‘blazing brightest of lights’ designer can shine brightly in your own home now too

Available in two sizes—Classic (270g) and La Grande Bougie (2,8kg)—the special, limited-edition Balmain-Trudon candle can now be purchased at Balmain and Trudon boutiques, as well as at Balmain.com and Trudon.com. If you enjoyed reading scented wonder boy then why not read The Fashion Awards Here.