Do you remember the time when freckles for some, used to be a bit of an embarrassment? People would use makeup as a way of hiding what was truly their identity and classified them as unique. It’s understandable. Living in a world where anything that doesn’t seem “normal” is judged or finger-pointed since what is portrayed as beautiful skin-wise is the radiant spotless skin.
Well nowadays, we know better; we love difference and celebrate it, in fact, freckles are a trend. If you look at Instagram and Snapchat, there are some filters that make you seem like you have freckles, and everyone has gone mad with it. It has become an aesthetic movement; they are being drawn or enhanced with makeup helping people’s confidence in regards of their skin and identity.
And that’s what beauty should be all about, celebrating what makes us unique.
In 2017, a brand named Get Frecked took the internet by storm with ‘The World’s First Freckle Cosmetic’, they became wildly popular for their faux freckle kits. In 2019, with the aim of reaching a broader market, they announced the rebranding of their company into Freck Beauty which introduced a new line of beauty products. If you’re a freckle lover/admirer, Freck Beauty is the go-to for you. It’s founded by women and made for everyone. They seek to empower and promote creatives, beauty gurus and entrepreneurs with their innovative vegan skincare and cosmetics.
Images Harry Sonhill
Recently, they released their first cosmetic line, UFOMFG make up line, and within the collection, you can find Lid Lick, a fluid liner; Cheekslime, a lip and cheek tint with plant collagen; UFOMFG, a pressed pigment palette which consists of eleven shades; and last but most definitely not least, Freck OG, Freck’s beauty revolutionary namesake product. the self freckle maker that blew the brand up.
But there is more, recently they also added a wonderful skincare range. They are the first U.S retailer to present products built around active cactus plant ingredients.
In spite of being a hostile, dry and prickly plant, the cactus can actually do wonders for your skin. The magic is in the flower of the cactus, which in oil form is also known as prickly pear seed oil. Its beauty benefits range from soothing the skin, having anti-inflammatory properties to spot-treatment, keeping the skin hydrated and anti-ageing due to its antioxidants. It also comes with the bonus of leaving you with shiny healthy hair.
There are five of them that boast a clean ingredient list and cheeky names: Foreclay, Rich Bitch, So Jelly, Lil Prick and Cactus Water.
The success of their skincare line resulted in the opening of doors to major retailers. You can find Freck Beauty at Revolve, Urban Outfitters, Azalea, Liberty London, Beauty Bay, Purish, The Coucou Club, Glam Raider, fabfitfun and Dolls Kill.
Foreclay: Clay mask based with active cactus flower extract and prickly pear seed oil. For the best results follow with Lil Prick serum.
Rich Bitch: Light yet rich ultra-moisturizer that contains prickly pear seed and jojoba seed oils which are rich in vitamins and nutrients. Don’t forget to pair with So Jelly.
So Jelly: Eye jelly based with cactus and plant collagen that moisturizes, reduces dark circles, improves skin luminosity and fights against premature aging.
Lil Prick: Cactus seed, apricot seed, marula seed and red raspberry seed oils dry serum perfect for dry skin. You will get the best results when using with So Jelly and after Cactus Water.
Cactus Water: Cleansing lactic acid toner combined with a rainbow of vegetable and plant extracts. It balances and promotes skin evenness.
Once again, living in a world where anything that doesn’t seem “normal” is judged, don’t forget Freck Beauty is available for you.
If you would like to read more, click here -> Goude via Chanel
Credits Freck: UFOMFG, Lid Lick, Cheekslime, Freck OG, Foreclay, Rich Bitch, So Jelly, Lil Prick, Cactus Water
Revolve, Urban Outfitters, Azalea, Liberty London, Beauty Bay, Purish, The Coucou Club, Glam Raider, fabfitfun, Dolls Kill.