Mashup: Oliver People’s in Europe

By Jo Phillips

Oliver Peoples’ was founded in 1987 and opened it first boutique in West Hollywood, California. The brand, whom are known for their American Vintage inspired aesthetic and use of high quality materials, have announced that they will be launching their first ever boutique in Europe, and lucky for all of our London readers, it is going to be on Sloane Street!


David Schulte, Oliver Peoples CEO, said: 

“We have been looking for a space in London for over 5 years but just couldn’t seem to find the right spot. There are many neighbourhoods we love – Mayfair, Notting Hill, Savile Row, for instance – but felt this area of Sloane Street was the perfect location for our flagship.  London is one of the first cities we ever sold to when we started out, and we have always found it to be home,”


The boutique has a structured, stylish look with oak flooring and a neutral colour scheme. It will showcase the collaborations of Oliver Peoples x Byredo and Oliver Peoples The Row, plus a selection of exclusive custom frames and original Oliver Peoples vintage styles. 

It will be located at 151 Sloane Street here in London. For more information visit,


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